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Editor’s Note

The Real Influencers

Nowadays, “influencer” is such a big buzzword in social media. By definition, influencers are people who affect a sale or the viability of a product, but are typically removed from the actual purchase decision. In short, they influence people to buy a product without actually pushing the product to the buyers. It used to be that consultants, analysts, journalists, academics, ...

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Dream Car Lottery

Sometime in October 2018, when the Philippine Lotto 6/58 grand prize exceeded a billion pesos, I had a dream that my wife Shawie won it. She gave me P50M to spend on cars and I immediately went on a shopping spree. I always wanted a Porsche so I went to the PGA Cars showroom along EDSA in Greenhills, San Juan, ...

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